The trough is behind us!

The construction industry in Germany and in Western Europe was under a lot of pressure over the recent years. In the rest of the world this was different: Eastern Europe, Asia and the Arab world have seen healthy growth. Consolidation has affected not only construction groups and manufacturers of building materials, but also the trade in building materials. This also involved a sometimes dramatic decline in prices caused by dumping and price wars.

The most important issues today are unlocking business potential and developing strategies for the growing markets.

In our experience there is potential to increase profitability in areas such as sales efficiency/effectiveness, pricing, marketing controlling, branding, customer satisfaction/customer loyalty or channel management.

We will be happy to meet with you any time for more information or for a preliminary exchange of ideas.