Sales logistics (also called distribution logistics) comprise all processes of design, management and control necessary to transfer products or services from a manufacturer to its customers.
This includes ensuring operational logistics tasks, such as transport, warehousing, handling and commissioning as well as administrative tasks, such as loading documents, delivery notes and customs clearance. Sales logistics therefore represent the link between a company’s own production and the successive economic stage.
In this context, the objectives of sales logistics relate to the compliance with contractually agreed delivery conditions, such as delivery time or scope of delivery, as well as the simultaneous minimization of costs and optimization of sales efficiency. Especially for simple products and products with high turnover, the automation of sales logistics offers central possibilities to increase effectiveness and efficiency.